**Greece Sees Surge in Imported Malt-Based Beverages**
**Market demand for beer drives up imports ahead of summer season**
• Greece’s imports of beer made from malt rose 12% to 13.6 million liters in May, year-on-year.
• The increase was driven by a rise in consumer spending on beverages as the country prepares for the peak summer tourism season.
• Average prices for imported malt-based beers remained stable at €1.25 per liter.
A strong demand for beer in Greece has led to an uptick in imports ahead of the summer months, when tourist arrivals typically surge. The increase is being driven by consumer spending on beverages as the country prepares for the peak tourism season. This trend is expected to continue throughout the summer, with many retailers anticipating a rise in sales of malt-based beers.
Yearly Import Summary
| year | total_quantity_kg | total_value_eur |
|---|---|---|
| 2020 | 25,734,799 | 22,519,651 |
| 2021 | 25,340,944 | 24,281,059 |
| 2022 | 27,131,502 | 28,134,719 |
| 2023 | 26,358,348 | 30,397,900 |
| 2024 | 31,704,104 | 34,282,860 |
Top Partner Countries 2024
| partner | total_quantity_kg | total_value_eur |
|---|---|---|
| Belgium | 8,136,981 | 9,372,734 |
| France | 7,354,079 | 5,945,398 |
| Germany | 4,921,186 | 5,093,223 |
| Italy | 1,690,129 | 1,399,569 |
| Bulgaria | 1,549,901 | 730,847 |
| Spain | 1,467,462 | 1,671,334 |
| Czech Republic | 1,412,011 | 1,596,744 |
| Netherlands | 1,378,611 | 2,279,945 |
| Cyprus | 1,084,039 | 1,591,661 |
| United Kingdom | 799,844 | 1,553,169 |
Top Partner Countries 2023
| partner | total_quantity_kg | total_value_eur |
|---|---|---|
| Belgium | 6,039,288 | 7,430,159 |
| France | 5,882,838 | 5,059,694 |
| Germany | 3,830,165 | 4,248,897 |
| Netherlands | 1,760,145 | 2,933,898 |
| Czech Republic | 1,363,668 | 1,503,920 |
| Spain | 1,300,060 | 1,496,030 |
| XS | 1,078,333 | 1,163,445 |
| Italy | 1,032,126 | 1,301,808 |
| Bulgaria | 986,527 | 490,767 |
| Cyprus | 863,659 | 1,133,554 |
